Unexpected ways blogs can help with getting your website noticed

Choose your keywords carefully, and keep user intent as your primary goal. Keywords need to flow naturally within this helpful content, otherwise it leads to a terrible user experience. Google alone uses over 200 different signals in order to rank web pages and these signals change based on the type …

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Can splogs help improve my search engine placement?

Learning means excitement for your brain; think of it as a data party. Whether it is writing the most useful article about a certain topic, or ensuring that your eCommerce system is easy to use, it is important to make sure site visitors have a positive experience, because only then …

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Unexpected ways dynamic pages can impact your marketing efforts

It’s important to realize that these are not the types of pages that search engines wish to index, so identifying them and then setting them to “noindex,nofollow” via a meta robots tag or X-robots tag (and also disallowing crawling of them via the /robots.txt file) will help …

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The steps needed for putting blogs into action

You have to always be proactive and look for new ways to improve your strategy. When you are trying to get more links you need to think about quality, not all links are created equal and links from low quality sites will have little or no impact on your rankings …

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Understand about link research

Amazing content—evergreen or not—is highly likely to generate ongoing interest, engagement, links, and traffic, leading to increased sales/conversions and brand awareness. If I can tell this, so can Google. When avoiding thin content penalties, duplicate content must be evaded at all costs. How do your competitors drive …

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Bucket brigades based on walled garden sites

If a given site targets users in a particular location, webmasters can provide Google with information that will help determine how that site appears in its country-specific search results, and also improve Google search results for geographic queries. If the analytics tools were deployed prior to an SEO’s arrival …

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Wait. Are site submissions really that simple?

Having no website presence can make you miss out on numerous opportunities for your business, but having a negligible presence won’t do you any good either! Whenever a user searches the web for a particular keyword, they are basically in the hunt mode. At this hunt mode, the users …

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Remember that metrics make the web go round

If they struggle to find relevant search results within your site, they may return to Google to find someone whose site is easier to use; Though some desktop SEO tactics are the same for mobile SEO, Mobile SEO and desktop SEO are two different, separate entities. Good meta descriptions include …

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Education is the best legacy when it comes to sitemaps

Content marketing has become a major player concerning SEO in the past few years. Interesting, useful and original content has become an important ranking factor in Google algorithms. Aside from the examples that Google has given as to what constitutes thin content, keyword stuffing is another serious issue that can …

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Improve engagement by utilising splogs

All of these areas come together to make a product what it is they all have an impact on the final product which ultimately then has an impact on the work that an SEO does so you have to be aware of these things. Go through all your pages and …

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Are search volumes affected by URLs

Also consider linking new pieces of content to some of your high-ranking organic stalwarts. This proverbial ‘sharing of the search value love’ will bestow your newly-created piece of content with an early boost in ratings before its even begun to generate search value of its own. So, there’s a …

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Get included in local search engines

Momentum means running programs with discipline and consistent growth month after month. Whether it's your friends, relatives, employees, colleagues, business partners, clients, or anyone else, ask them for a link. Someone you know has a website or blog, so take advantage However, the phrases ‘organic coffee beans’ and ‘best coffee …

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Discover the connection between user experience mobile search

Google has been trying to understand social. Both Search Console and Google Analytics have a huge range of features to help you sift through your website data and figure out how your site is performing, and you’ll find a variety of resources online, particularly from Google, to help you …

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The benefits of citations to your search marketing strategy

In 2012, Google began to penalise any site found with bad backlinks and alongside this, it can ban your business from Google Adsense. This means that anyone with links gained unethically through black hat SEO tactics, for example, paid link building, overuse of affiliate links and duplicate content to get …

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How to really understand walled garden sites

Ask any SEO experts, he or she will tell you off-page SEO is one of the key elements to a good Google rankings. The latest Panda update has much the same purpose as the original – giving better rankings to websites that have useful and relevant content, and penalising sites that …

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Lets look at our approach to non reciprocal link

SEO takes time, resources, and money if you outsource. You need to go into this journey expecting to spend time working on SEO for the long-term. As you spend time identifying your target audience and conducting keyword research, you’ll begin to uncover long tail keywords that will help you …

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Reasons why you cannot learn dynamic pages well

There are many on-page elements that go into optimizing a piece of content for the search engines – such as title tags, keyword placement, using multiple content types, topic modeling, etc. Content includes everything from press releases, blog posts and landing page content, to videos, articles and social media tweets. If …

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Small but important things to observe about user generated content

Search engines need to provide relevant results to searchers (so that they’ll keep coming back to that search engine and be an audience for its advertising); and because searchers provide few clues about what they’re really looking for, we’ve seen that search engines use aggregate knowledge to …

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Ways to tell you're suffering from an obsession with text links

They’re therefore considered to be “thin”. You can create a list of the best tools for increasing productivity, or a list of the best books covering productivity topics. Producing content for search engines is also content marketing, list building, and relationship marketing. Gone are the days of keyword stuffing …

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Layout, formatting and quality combine to make great SEO

Google itself has given clear indications that the future of search is going to be targeted towards mobile devices, and technology like Siri and Cortana are really pushing the importance of mobile and long-tail keyword optimised pages. It’s important to understand that digital marketing does only apply to your …

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Quality over quantity when it comes to link building

Being aware of how SERPs work, having an understanding of user intent, utilizing Google’s AMP, designing a responsive site as well as tracking the analytics of your desktop and mobile sites separately are great ways to begin or better your mobile strategy. Understanding your audience and the entire consumer …

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Can a techie truly understand canonical URLs

If so, your website might be running the risk of cloaking and could get penalized and even banned. Rather than having general anchor texts reduced to a few simple keywords, catch-phrases or sentences that describe the content of the links in more detail should be used. The reason social is …

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