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If your site saw a significant drop in rankings after you made updates (that involve cutting out and removing content), it is possible that Google is under the impression that your content is thin and not as unique to searches. Longer posts (1,500 words +) also enable you to provide more value for readers, which helps you establish authority and expertise. The true answer of whether social plays a role in search rankings may not always be written out in black and white. But you can leverage social to win at SEO. That part is crystal clear. If your site structure is something you’re not really able to change (easily) then you need to look at the number of pages.

Wait. Is cloaking really that simple?

We thirst for conversation rather than being lectured. Those who merely push their message and never listen or engage usually are not as successful. So when someone comments on your blog or on your social media post, engage with them. You never know who has a website or blog. You never know who will build upon your knowledge and create their own post referencing your original post as a citation! Meta descriptions are technically HTML Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... attributes that offer concise explanations of what a webpage is about. They can be used on search engine result pages to show a preview for a webpage. They are far less of a direct ranking signal as they once were (almost not at all these days) BUT they remain important because – when Google chose to use the suggested meta description – they are the effective ‘sales pitch’ to users to click on your webpage. A clear understanding of searcher’s intent will help the webmaster to create the content accordingly and users will get appropriate answers for their query. Hence, understanding the user perspective becomes really important. If you go to Google and put in the same search and put “Facebook” after it, it may show up even though it wouldn’t show up in Facebook’s search results.

Don’t forget about keyword stuffing

SEO is not about one-time actions. It is a continuous optimization process. One crucial basis for optimization is valid data about user behavior. Regular monitoring is one of the key tasks of search engine optimization that makes it possible to quickly react to traffic decline or other occurrences. The problem may lie in the fact that by fluke sometimes the websites begin to get good rankings but these rankings don’t last. These tools are extremely useful when looking how to optimise your existing website or blog. This depends on the one hand, on the naturally limited performance of the crawler in question and on the other hand, the rapid growth of the Internet.

Long Tail Traffic Is Hiding In Long Form Content

If you are designing your website yourself and mess up the coding in your website, Google spiders won’t be able to read your site efficiently and this can hurt your rankings significantly. While broad topics are still important, your content will be more hard pressed to rise above the competition since plenty of authors will be covering that topic. With specific ones, however, you can be assured to grab and sustain your readers’ attention. Conversions happen only when a visitor’s comfort levels in trust and transparency are met. According to Gaz Hall, a UK SEO Consultant from SEO York: "An SEO factor is something that influences where a website or piece of content will rank in search engines. No single SEO factor will produce top search engine rankings. It is the combination of research, planning, and optimization within the website and outside of the website that produces results"

Focus on ROI Instead of forums

Depending on what visitors are searching, you will get the ranking sticking to the same position in some days and fluctuating with a wider range on other days. Although A great example that I like to use is Save Our Schools. the resource investment for monitoring each individual query and providing content for it isn’t reasonable, monitoring and building content for categories of queries is a manageable and worthwhile investment. People are using voice search for local search especially when people are on the go. It is therefore important to optimise for local listings if you have shop/restaurant/bricks and mortar business. I think the one thing that nobody talks about, that we should, is that there’s no right way.