Though you can simply just add a tracking code to your web pages for website analytics tools to start measuring your web stats, Google Analytics (and products similar to it) have website plugins and add-ons that tremendously expand the reporting capabilities. Link building always paves the way for effective relationship building. Whenever any local publication writes about you (and of course, link back to you), you can establish a relationship with the author as well as the organization. It might lead to getting great results as you never know who that author is connected to. Spend a little time thinking about how you can get inbound links for your website. Write informative, high-quality blog entries and share them on social networks. Another great way to get inbound links is to write blog entries about current events or news. This will increase the probability of getting links from media outlets or opinion shapers. Put simply, copywriting is writing to persuade, convert, and sell.

How to survive your first encounter with long tail search

You can generally only use one H1 tag per page, but H2 and H3 tags can be used to break up your content further You can use several tools Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... that can help you find ideas and keywords that can complement and improve your original content. When you use stock photos, you are taking the personality out of your website and suggesting to the reader that your online presence is nothing more than a marketing brochure. Understanding which ranking factors are relevant to your industry is key to becoming an authoritative domain – especially in the competitive industries of e-commerce, finance and health.

My thoughts on authority sites

Subheads are another overlooked SEO tactic and should be used whenever possible. If they consist of valuable keywords that are relevant to the article, they won’t only boost the article’s search value, they’ll also provide your audience with a much-needed mental rest point. In today’s SEO, high-quality and relevant backlinks have the most value.

But how do you build good backlinks?! As each indexable page on your site should contain unique content, try to eliminate duplicate titles by giving each page a more accurate and specific title. Google's primary goal is, just like for any other company, to earn money. And Google cannot earn anything unless they provide good user experience. And good user experience, in turn, comes with good and relevant search results. If they fail to show relevant results, users might switch to some other search engine.

If your website is listed for the right keywords then you will get many new customers

Google and Bing have moved far beyond algorithms that positively reward a keyword appearing multiple times in the URL string. Don’t hurt your chances of earning a click (which CAN impact your rankings) by overdoing keyword matching/repetition in your URLs. In this digital era where everyone is moving towards digital marketing and its new evolving techniques, it is of great importance to keep you above of all competitors. You need a mix of both timeless and timely content will help you always keep your readers engaged. Gaz Hall, an SEO Guru from the UK, said: "Even then, the first three spots in the search engine results pages tend to attract a huge percentage of all clicks, meaning that you’re likely to gain a tiny fraction of that 4.8% if you aren’t at the top of the second page."

Emphasizing fast results by using meta tags

Buyers using search engines to look for information tend to trust and follow links displayed in the editorial section of the search-results page. These I'm always shocked by Save Our Schools, in this regard. are called “stub pages,” and can lower search engines qualitative analysis of an eCommerce website when too many exist. Keep in mind that you must write for your readers, and not for Google’s spiders. Don’t do keyword stuffing. You can’t just aim for clicks with your organic SEO efforts – you need to make sure that all your efforts results in conversions (including contact requests, phone calls, store visits) and eCommerce sales.