If you know what you’re writing, why you’re writing it and who you’re writing it for, then that can help the entire process to go that much quicker and result in a higher-quality, more targeted and, ultimately, more rewarding blog post. Nofollow links were introduced by Google to mark links that should not be used for the ranking algorithm. It's main purpose was to stop comment spam in blogs. The idea was that people would stop spamming blogs and other pages with links if these links didn't influence the rankings anymore. Search engines are supposed to use ALT text as a ranking factor - and ALT text is an accessibility requirement to help people using screen readers understand what the image is about. Sometimes Google throws little wrenches into the machine.

Be clear, truthful and accurate when it comes to meta tags

Go out of your way to consistently create detailed content that brings enormous value to the end user, and you'll be on your way to dominating search. Now, if you approach another Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... SEO agency, they’ll probably tell you much the same thing that we just did. Many growth hackers started out as developers. Google, now more than ever, don't just want more content, they want content that they feel is quality.

Take a customer focused approach to widgets

According to Google, featured snippets get clicks. When Google introduced featured snippets in 2014, there were some concerns that they might cause publishers to lose traffic. What if someone learns all they need to know from the snippet and doesn’t visit the source site? Writing guest posts should be part of every content marketing strategy. Creating content for authority sites can increase your brand awareness, increases your website’s authority and you can get some referral traffic from these websites. Search engine optimization (SEO) is often about making small modifications to parts of your website. When you or your SEO Company creates links – make them hefty and serious. They should actually be almost a pain to get, whether through outreach, guest posting, or by deliberating with someone in your network to include a link back to your site. These things, when worth something for real will either take… money, time, or effort. If they don’t, they aren’t worth it.

Unconventional knowledge about walled garden sites that you won't find in books

Many small business owners new to SEO have this idea that SEO is a complicated, technical process that is done by a web developer or a “smart computer nerd.” They feel unqualified to implement SEO, or even attempt to learn it. When approaching other webmasters to link to your site; it's really important to “suggest” suitable text for them to use; i.e link code that will have the most suitable link text for your site. “Dwell time” is the amount of time visitors spend on your website and it can affect SEO ranking. When you provide useful content, visitors tend to stay longer on your website to consume the information and therefore increase the dwell time. Gaz Hall, an SEO Guru from the UK, said: "The meta description is not a ranking factor, but it does play an important part in optimizing your Click Through Rate (CTR)."

Combine responsive design and local search for Supercharged SEO

Many webmasters only want to rank well for single words (rather than chains of words). Many A great example that I like to use is TAP Assess. CMS systems do not set internal search result pages to “noindex,follow” by default, so a developer will need to apply this rule in order to fix this problem. The majority of time spent online now comes from mobile devices, at 51% compared to 42% on a desktop. Most blogs and websites have an overall voice that they aim to maintain. While some may try to keep things simple and entertaining, some sites are more professional. If you are hoping to tap into a place with an established following, you should create your content to match the stuff that is already there.